Intelligence is Classy: Flaunt Your Brains with Your Bookshelf

Historical / Business

My philosophy section could be considered a “Business: How To” section. If so, this section could be “Business: How it was Done” section. History is cyclical. The best way to learn how to gain and keep wealth, is to see other people have done just that… or failed to. This section shows us a few of my favorite stories about the Classy that came before us.

ferrari-bookThe Ferrari Phenomenon: An Unconventional View of the World’s Most Charismatic Cars – by Matt Stone. Ferrari is an iconic brand of luxury, and vice. A true icon of fast living. Over the years the lore and legends surrounding Ferrari have involved people, history, design, pop culture, mystery, lies, rumor, and humor. (and the pictures aren’t bad either).

The Story of Kodak – by Douglas Collins. Born to a poor family in New York in 1854, George Eastman took the fledgling technology of photography and developed a way to greatly reduce costs and put cameras in the hands of everybody. A truly world changing entrepreneur, This beautifully illustrated book shows the growth of Kodak through the years.

The Tycoons: How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy – by Charles R. Morris. Reading about that men that built the modern American business culture gives you an insight into the inner workings of business in America. This books lets you explore the giants of the Gilded Age, a moment of riotous growth that established America as the richest, most inventive, and most productive country on the planet.